January 16, 2018 By WorkSocial Editorial
Your company has perhaps had to face some challenging facts recently: You need some fresh ideas, but don’t know where to turn to bring new perspectives. It’s certainly easy to become complacent when you’re so used to doing things the same for years. This is a big problem for a lot of companies who end up going into automatic pilot.
Forbes reported on the alarming nature of this a few years ago with two startling phrases:
“Leadership is in danger; Complacency is becoming the new normal.”
You simply can’t let this come about, even if it sneaks in under the radar for your employees. A solution might mean looking into a popular new concept: co-working spaces!
If you’re new to such a network, we can help at WorkSocial.
One thing perhaps feeding the lack of fresh ideas above is you’re allowing yourself or employees to work from home. While this can work for many to think more originally, it’s still going to mean one train of thought rather than from outsiders.
Also, it’s often noted that work from home still has too many temptations and distractions. It’s hard for someone to get disciplined on critical thinking if they have too many distractions from social media, TV, or countless other media options.
So what are the real benefits of joining a co-working space? It’s going to help you or an employee change your own perspectives on work value.
Think of a co-working network like the best intellectual drinking establishment. While you likely won’t sip cocktails together, you’ll at least be congregating in one collective place where you can gain insights from members making up numerous companies.
These members are going to have hundreds of years of collective experience! They’ll have just as many ventures or projects on their resumes! While you’ll have a mix of newer business experts and older, all of their opinions are going to matter when discussed as a group.
Much like a business conference, where you discuss the latest trends, a co-working network is your specialized group to turn to when you’re truly stuck on an original idea.
Once you meet, it’s not just a one-shot meeting and then breaking up. Co-working means an ongoing business relationship, as in working on one project together. Bringing these outsiders into your own project is going to mean superior networking like you can’t find anywhere else.
Now you can finally breathe new life into your company thanks to contributions from those who’ve seen it all. It could take just one idea from these co-workers to change your project into something beyond your initial expectations.
To make this collaboration work well, you’re going to need a lot of good digital tools to keep you continually communicated.
As The Balance notes, co-working spaces are best for entrepreneurs who need expertise from people already in the trenches on how to get a good idea going.
Since this may involve a freelance schedule, it opens a more flexible schedule to work in these co-working networks.
Millennials are a big part of this universe as more of them become entrepreneurs and take on self-employed careers.
According to Dropbox, the co-working market grew at a high rate up through 2017. Last year, there were 13,800 networks worldwide and 1,180,000 members globally.